drizzlin

 

Deepak Goel: Founder, Drizzlin

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Deepak’s one of the most passionate evangelists for social media around, and we suspected he never really had an alternative career plan in place. The story, as it plays in our minds, would be something like this:

Scene 1: (Twenty-odd years ago)
Little Deepak and his assorted friend circle of other 7-year olds are having a serious-type discussion on career choices. While most of the kids had predictable answers, ‘Attorney-General of the country’, ‘Orthodontist’, ‘Investigative reporter’, little Deepak had his heart set on becoming one of the pioneers in the social media space in the country. The other children scoffed at him; back then the internet was only in its infancy. "Social media? Hahaha. Why don’t you just set up a search engine, called, uh, let’s see, Google – yeah, Google – and slowly monopolize the internet? Social media indeed!"

Little Deepak was a little discouraged when he heard these words, but wasn’t going to lose hope, for sure. And so, he made a secret vow to set up his own agency when he was all grown-up.

Scene 2: (The present)
Deepak has his own agency. And we are it. Tada!
Ok, so we just gave our collective imagination a little spin. But, to learn more about Deepak and what productive work he’s churned out so far, simply visit his LinkedIn profile here. And we promise you there won’t be jokes there – he personally wrote all the stuff there. :)

Robin Jacob Abraham: Social Media Analyst

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In a classical ‘social media brought us together’ type moment, Robin and Deepak first connected with each other on LinkedIn – Robin was looking to connect with people who shared his passion for social media, while Deepak was being his usual networking self.

Two things about Robin immediately become apparent if you’ve spent any length of time with him – his passion for the Indian Railways, and his extensive knowledge of the business world. The latter becomes even more obvious when Robin and Deepak (who is quite well-read himself) get into one of their routine arguments about a company’s origin / business / ownership – a Google search almost always favors Robin.

Robin also worked with Oracle as a Business Development Consultant before his foray into online marketing. He has been involved in auditing and understanding the social media opportunities for many companies in India. To learn more about Robin, visit his Linked In profile here.

Sabir Anjuman: Research Analyst

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We consider it our duty to warn you that Sabir only looks innocent, but we can assure you he’s anything but. He also survives solely on a diet of instant noodles and sandwiches, and we are rooting for him as the next author of ‘101 Ways to Cook Noodles and Eat It Every Damn Day of Your Life’.

After his graduation in Economics, Sabir started working with an online marketing firm in Mumbai where his role involved charting out marketing agendas, branding and web marketing strategies. He was also actively involved in devising Search Engine Optimization and PPC strategies.
Sabir scours the web for meaningful conversations relating to brands. His methods involve both the use of manual and automated technologies.

Sumeet Sinha: Social Media Analyst

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Sumeet initially set out for a career in hotel management, and just when he seemed to be going steady, he suddenly zigged to an MBA in Marketing and Finance, and then zagged to social media. We were not a little bewildered with this zig-zagging, but hey, one of the fringe benefits has been that we now have a very good cook in our midst. And that’s always a very good thing for a team that appreciates food the way we do.

His stint with us also happens to be his first job; before this, he completed his MBA at Amity University and took up a summer internship in market survey and brand-building for the Times of India, Hyderabad. We promise we shall be nice to him and make his first job an extremely memorable one.

Anagha Satav:

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You'd be forgiven for thinking we work with the mafia bosses in Mumbai, when one of our team-members insists on going around town saying stuff like 'gadda khod ke gad dalungi' (which roughly translates to - I'll dig a hole in the ground and shove your fat little ass in there - of course, we've used a little creative license here). But that's just Anagha when she's in one of her 'bhai-giri' moods - the rest of the time, she's just this very sweet, quiet creature - among the few voices of reason in our eclectic team.

Anagha completed her Masters in Computer Application from Pune University and this is her first job. A strictly no-nonsense person, she is also spared most of our bullying - no one wants to take 'panga' with a 'bhai' after all!

Saurabh Parmar: Campaign Strategist

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Saurabh isn't your average 5 point someone from the IITs - no sir, he scored a decent 8.1 CGPA when he passed out of Vellore Institute of Technology with a B.Tech in IT. See, we told you - we always hire really intelligent folks!

So, after his graduation, Saurabh spent a short time working on various technologies at IBM as an Application Manager, before he switched to Quasar Media, where he spent many months designing social media campaign strategies for clients. This was followed by a short stint as entrepreneur, where he tried to figure out digital solutions for the social development sector. However, that project hit a rough patch due to a shortage of funds.

Saurabh also happens to be an ace face-reader and does some amazing character analysis and predictions. So next time you go a-visiting our Delhi offices, you know what to do!

Rishabh Shah: Strategic Planner

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Folks.... We are proud to present... Rishabh. No, he's no stand up comedian (but has a good sense of humour - or so he thinks). He's no bodybuilder (far from it); no GPA "guru" etc. He's a typical guy next door - cute, smart, generous, and caring, like in the movies. blah blah blah...

P.S. the above was an advertorial sponsored by Rishabh

Now to the “real” bit (After Matrix who knows what’s real anyways) : A passionate Japanese anime and manga fan, an avid reader, a movies and music buff, totally hooked on to web 3.0, sounds like a typical geek right? Well for starters, he's a total extrovert, knows how to read write and speak 4 languages and a little bit of French. Also He is widely rumoured to embody the "Gujju" spirit (or whatever that means) in its entirety.

An alumnus of MICA, his interests typically lie in the branding sphere though he keeps referring to it as "pfaff". A complete foodie, though his being a veggie doesn't really give him too many options to experiment. Oddly enough with all his love for his laptop, he loves travelling and has travelled almost the entire length and breadth of the country. It’s no surprise then that his lifelong dream has been to take a trip around the world but at someone else's expense. Enough said, lets end this with his favourite phrase, cool chhe!

Poulomi Roy Sarkar: Research Analyst

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Poulomi or "polo" as she is affectionately called is the "sundor bangali meye" of our office. Yes she bears definite resemblance to the poulomi we all know and love (yes the one from roadies '09). Being a typical bengali that she is, she lurrves her "Maachher Jhol" and Rabindra sangeet. To talk about her and not talk about her fetish for the weird pickle called gongura (which eventually didn’t live up to the hype she created for it).

A dedicated worker she reaches office by sharp 9:45 (even though the official time she says she comes at is 9:15) and tries to maintain her record of being the first one to exit. She even eats less to save up on her "break" time and gets back to work as soon as is possible. She loves "brisk" walking and other "adventure sports" but only in concept it seems, because when asked to do the same, she always exits with some excuse. The best player in paintball tournaments, she's usually ends up "killing" her own teammates or getting "killed" herself.

She's an Alumni of MICA and is definitely creative, loves painting and reading but given the option of sleeping she would choose the latter. She calls herself a basketball player though noone of her friends, family or colleagues are willing to vouch for the same. Her enthusiasm (till it lasts) for everything is highly contagious and can get even the least interested ones to atleast think about participating. Make sure you come geared up to do the insanest things when around her.

Sharan Tulsiani: Account Manager

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We got Sharan to write this write-up, so it’s actually me, writing in third-person, pretending to be someone who’s officially appointed to write about me. Which is actually me, officially. Woah... my brain hurts.

Starting his professional career at 17, Sharan ran his own business building and selling gaming computers at his own store. After completing his BMS in international finance (why finance?), Sharan went back to the gaming industry, and built some of the first and largest gaming communities in India for Level Up! Games and Kreeda Games. After dabbling around some more with both traditional and non-traditional marketing and mediums Sharan decided to make life a living hell (awesome living hell though) for a different group of people, and joined Drizzlin.

We’re not sure what he does here. He can be found dancing around randomly humming Frank Sinatra, while wearing a Pac-man t-shirt and shadow boxing… usually during important client meetings. The office grapevine suggests that the boss keeps him around for his rugged good looks, charm, sense of humour and ability to write about himself in 3rd person.

Juhi Raje Upadhyay:

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The newest, youngest and (educationally)least qualified member of the Drizzlin team. Being the first to be placed from her batch is her biggest braggable achievement as of now. Having sworn to financial independence when she was 18, at 900 business reviews and going she's the highest reviewer of one (secret) website.

One summer morning Juhi just got up and went to Bhopal to research about the second generation victims of the Bhopal Gas Tragedy. She came back a month later with 50 audio interviews and over 1500 photographs taken from her phone. Then interned under Raghu Rai and took up photography as a passion. What she has seen through the lens makes her a painfully idealist conversationalist.

Juhi refuses to study more as the average IQ at her graduation college has scarred her for life. Her "mentors" claim she's extremely bright but "pathbhrasht" (On the wrong path). She learnt bits of Psychology, International Relations, Film making, Media Law, Marketing, Advertising, Photography, Radio, and Website design as a part of her course.

“Social-Media wise”, Juhi is a self proclaimed Facebook +Youtube guru and aims to be a power twitter user in the near future.

Nazia Vasi: Asia-Pacific Consultant 

Curious about web 2.0 and clueless about twitter, Nazia joined Drizzlin to try to understand what social media was all about. Social she knew she was, and she had been a part of mainstream media, but social media was a whole new world. Joining Drizzlin as their Asia-Pacific consultant, Nazia’s brain tried to digest the influence of QQ in China, tweets in Singapore and Mixi in Japan even as her brain wound its way around how starting a facebook page can help a client understand his core consumers better! Several brainstorming sessions, hours of googling social media in Asia and many many chats on social media later, Nazia can now claim to understand social media’s immense impact in Asia-Pacific.

An economics graduate from St. Xavier’s College, Mumbai, Nazia worked as a financial correspondent at the Times of India, Mumbai. Bored of having to hob nob with CEO’s and managers twenty times her age, Nazia was lured to the Paris of the East – Shanghai, China. There she taught English, studied Mandarin at Fudan University, explored the length and breadth of the middle kingdom, mused over the similarities and differences between India and China, kung fu-ed with the locals, watched the country develop at a blazing rate, and worked as the head of the India desk at Dezan Shira & Associates, a legal and tax firm. Now, having returned home to India, we are proud to have this globe trotting, multi-lingual, extroverted, adventurous gal on our team!

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